From brand question todefensible forecast.

Patient-based forecasting for brand & S&OP — transparent assumptions, scenarios answered in the room, and a number your leadership can stand behind.

Horizon · Scenario forecast

SKU demand — base, upside, downside

3 scenariosanswered in the review

AI drafts the forecast. Your team owns the strategy.

Features

Inside Horizon

Patient-Based Models

Forecasts Built Like the Market Works

  • Starts from epidemiology and diagnosis rates
  • Models eligibility and line-of-therapy flow
  • Captures uptake, persistence and switching
  • Sizes launches with analog intelligence
Scenarios on Demand

Answers During the Review

  • Runs base, upside and downside instantly
  • Stress-tests any assumption live
  • Handles launch timing and competitor entry
  • Keeps QBR and S&OP moving
Assumptions You Can Defend

Audit-Ready by Construction

  • Links every assumption to its source
  • Captures rationale as you go
  • Keeps humans on final approval
  • Exports clean to Excel and slides
Built forForecasting teamsBrand planningNew product planningS&OPFinance
In production
Patient-basedepidemiology-grounded models
SKU-leveldemand & revenue forecasts
3scenarios per question — base, up, down
100%of assumptions sourced

All metrics from production deployments, per Akaike Technologies. Field impact independently measured against matched controls by Definitive Healthcare where noted. Detailed case studies available under NDA.

Related
SOC 2 Type II audited (Akaike)
Evaluation on every model run
Claim-level audit trails
Your cloud or ours

The future of pharma GTM
starts with intent.

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